prediction

Using buzz research to predict the X-Factor

Update 8/12/09

Fail

The short of it

£5 on Olly to be voted off the X-Factor tonight.

The long of it

If Derren Brown can predict the lottery using some of wisdom of the crowds shenanigans, surely we can predict the outcome of tonight's X-Factor with some of that buzz research stuff I've been posting about. The value of buzz research is something people talk about a lot. Is all this content we're monitoring actually telling us something useful, or it it just guff. To try and figure this out I'm going to run a bit of a pseudo-experiment.